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The Main Street Approach

In May 2009, the 6th Avenue Corridor was named an Urban Neighborhood Main Street program by the Iowa Economic Development Authority. Benefits include technical assistance, training seminars, and expanded funding opportunities. The 6th Avenue Corridor follows Main Street’s 4-Point Approach to commercial revitalization, with action teams and volunteers dedicated to each of the following:

  Design:  Improving the visual quality of the Corridor through the public art, streetscape improvements, preservation of historic buildings, and other beautification activities.

  Economic Vitality:  Assisting local businesses currently located in the district, and also recruiting new businesses and retailers to 6th Avenue.

  Promotions:  Planning events that foster a sense of community and also bring new people into the Corridor to showcase all of our positive assets.

  Organization:  Establishing partnerships, recruiting volunteers, and raising funds to help strengthen and sustain the 6th Avenue Corridor organization.

  You can view more information about the Main Street Iowa Program and the 4-Point Approach here.

Come Join Us for Jazz in July on July 19th!

jij poster 400Join us July 19th as Jazz in July returns to 6th Avenue!!! Moving into our 5th year, Jazz in July promises to be even better than ever.  Jazz in July showcases terrific bands, performances by local community groups, delicious food, a beverage tent, and kid's activities to entertain the whole family! Best of all, IT'S FREE!!! FEATURING: Parranderos Latin Combo (3-4:30pm) SP3 (5-6pm) FreeStyle (6:30-8:30pm) Faculty Lounge (9-11pm) BEVERAGE TENT: Sambetti's is hosting a beverage tent with beer, pop, and water available for purchase. Please no outside coolers! FOOD VENDORS: Tempt your tastebuds with vendors representing a wide variety of local flavors - BBQ, tacos, pupusas, cajun, and more! KIDS ACTIVITIES: Face Painting Balloon Sculptures (nominal cost of $1 to $3) Chalk art Carnival games and prizes! WHAT TO BRING: Friends and family Lawn chairs or a blanket Sunscreen and/or bug spray Cash (We do not have an ATM on site, unfortunately) PARKING: Sixth Avenue will be closed to through traffic.  There is plenty of parking available on our side streets.  You can also park in the NFC parking lot (1912 6th Ave.) or at Moulton Elementary School (1541 8th St.) SPONSORS: Thank you to our wonderful sponsors, who allow us to provide this event free to attendees.  Please support these local businesses! Polk County Neighborhood Finance Corporation Sambetti's Sargent's Garage Fifield Health Mart Pharmacy Orchestrate Management Confluence Landscape Architecture & Design Tradesman Credit Union Eventfully Yours Hammer Medical Supply

Litter Letter Project Turns Trash into Art, Makes Statement for Revitalization and Sustainability

Two unique pieces of art are now on display on and around 6th Avenue, beautifying the corridor and surrounding neighborhood in more ways than one. Litter Letter01Frustrated by the appearance of litter in the neighborhood, Laura Peters, Executive Director of the 6th Avenue Corridor, Inc., decided it was time to address the issue.  While researching anti-litter strategies online, she came across the Litter Letter Project, conceived by a graphic artist in Louisiana.  The project features thought-provoking words constructed of rebar and chicken wire, filled with litter. “I knew immediately that we needed to replicate this project here on 6th Avenue,” Peters stated. “These words carry a dual message for environmental sustainability and community revitalization. My hope is that people will reflect on their meaning, and feel inspired to take action.  It’s about building awareness AND pride in our community.”Litter Letter04 The 6th Avenue Corridor partnered with Moulton Extended Learning Center and Children and Family Urban Movement (CFUM) to create the word “HOPE”. Martha McCormick, an educational consultant with Keep Iowa Beautiful, guided youth from CFUM through a process to develop and determine their word. “The kids were amazed at how much litter they picked up on their first sweep of the neighborhood. They are pretty excited about the leadership role they’re playing in this project. I think they’ll make a real difference in the neighborhood.” On April 22nd (Earth Day), youth of CFUM and Moulton Extended Learning Center Litter Letter05conducted a neighborhood clean-up in the area surrounding their school.  That afternoon, each Moulton student assisted with the filling of “THINK” during Moulton’s Earth Day Garden Party. (Their word “HOPE” wasn’t quite ready yet).  On Saturday, April 26th, community members conducted a neighborhood clean-up focusing on remaining areas around 6th Avenue.  Twenty-six volunteers picked up approximately 95 bags of litter.  After a picnic, together the group filled the word “HOPE”. “THINK” is now on display in a highly-visible, vacant lot at 6th & Forest.  “HOPE” has been placed in a garden at the corner of 9th & College.  Both words will be on display indefinitely, perhaps being refilled and moved to other locations on the corridor. The 6th Avenue Corridor would like to thank all of the supporters for the project: Steve Murga (Artist/Fabricator) Metro Waste Authority Keep Iowa Beautiful Martha McCormick Metro Arts Alliance Green Arts Program Andrea Hauer Mike Hildebrand Laura Graham Breanne Barnum Links to the THINK and HOPE albums are available on our Facebook page.

Reminders for the Neighborhood Cleanup and Picnic this Saturday

Hi Everyone! Thank you to those participating in the 6th Avenue Corridor Neighborhood Cleanup and Picnic! We're excited you chose to spend your morning with us and we hope the following information will help to prepare you for Saturday. 1. Please join us in the parking lot of the Salvation Army (1330 6th Avenue) to sign in and pick up your gear for the day. On-street parking is available along 6th and Forest Avenues. 2. We will provide non-latex gloves. However, we encourage you to bring an extra set of work gloves if you would like. 3. Also feel free to bring a bag of litter with you, if you wish. After our Earth Day event at Moulton, we realize we will need A LOT of litter! (Not all of will be suitable for going inside the Litter Letters). 4. Wear comfortable shoes and attire . The areas where we will be picking up trash will be along sidewalks, alleys, and in neighboring parks/wooded areas. Some areas may be muddy and wet. 5. Don't forget your sunscreen! 6. If you run out of bags or need assistance, contact Laura Peters at 314-4243, and she will provide you with additional materials. 7. At noon, when we are done picking up trash, we will return to the parking lot and have a picnic. After we eat, we will fill the word "HOPE" and celebrate our success! The weather looks to be perfect, and we are looking forward to a terrific day with friends and neighbors. See you Saturday!

Celebrate Earth Day with the 6th Avenue Corridor!

We know that littering is an issue in all of our neighborhoods, and the 6th Avenue Corridor district is no exception! Help us celebrate Earth Day by picking up litter around 6th Avenue and the River Bend neighborhood! The litter collected will be used to create a public art installation on 6th Avenue - we are bringing the Litter Letter Project to Iowa and creating the word "THINK"! Join us on Saturday, April 26th, from 10am - noon for the clean-up. Afterwards, we will be hosting a free picnic lunch to show our appreciation! Please RSVP through this Eventbrite link to help us plan for food. More information is also posted on Eventbrite about where to meet and what to bring! Earlier in the week, students from Children and Family Urban Movement (CFUM) and Moulton Extended Learning Center will be picking up litter in their area, and filling the word "HOPE" during Moulton's Earth Day Garden Party on April 22nd. A representative from Keep Iowa Beautiful worked with the youth at CFUM, who ultimately decided "HOPE" was their perfect word! Interested in supporting the project but unable to attend the clean-up? We are planning to install a third word, "CARE", this summer before our Jazz in July event. The 6th Avenue Corridor is looking to fundraise an additional $1,000 to fabricate "CARE". Donations can be made through this secure PayPal link. As a 501(c)3 nonprofit, all contributions are fully tax-deductible. THANK YOU to our generous sponsors: Metro Waste Authority, Metro Arts Alliance, Andrea Hauer, Martha McCormick, and CFUM donors! More information about the Litter Letter Project can be found on their website.

2013 Year in Review

As we bring the year to a close, the 6th Avenue Corridor would like to take a moment to celebrate our many accomplishments in 2013. In our fourth year as a Main Street Iowa Urban Neighborhood Program, we continued to make significant progress in our efforts to revitalize the 6th Avenue Corridor commercial district. During 2013, the 6th Avenue Corridor…
  • Celebrated the grand opening of C-Fresh Market, which brought much needed fresh foods AND new jobs to our district.
  • Coordinated with the City of Des Moines and the EPA in the development of the Greening America’s Capitals program. With the public’s input, a team of designers offered strategies to incorporate green infrastructure and sustainable design initiatives into our revitalization plans.
  • Installed new street banners to beautify corridor.
  • Hosted our most successful Jazz in July yet, with great music, delicious ethnic foods, and a diverse crowd estimated at nearly 1,500 people.
  • Published the organization in Iowa Architect Magazine, which has a reach of over 10,000 design professionals throughout the state.
  • Advocated for the new Quik Trip store’s site plan approval with the City of Des Moines Zoning Board of Adjustment.
  • Provided support to Hatch Development Group in their efforts to bring $8.6 million in quality affordable housing development to 6th Avenue.
  • Administered a $50,000 Main Street Iowa Challenge Grant, to assist Trinity Church in the construction of a chair lift that will allow people with disabilities to attend a variety of events held daily at the church.
  • Received an additional $75,000 Main Street Challenge Grant to further assist Trinity Church in the next phase of their renovation work – remodeling the outdated kitchen so that free nightly suppers offered to the community can continue.
  • Strategized opportunities for commercial redevelopment of vacant buildings by hiring a team of architects to complete a Revitalization Study at 6th & College Avenues.
Of course, our work is far from complete. Looking ahead to 2014, the 6th Avenue Corridor has exciting plans to:
  • Launch a quarterly newsletter -- The Connector -- to share information, connect resources, and promote business development along 6th Avenue.
  • Encourage healthy communities through social events such as a 6AC night at Brenton Skating Plaza, a Zumbathon, and perhaps even a costumed fun run down 6th Avenue.
  • Enhance the appearance of 6th Avenue through a number of beautification efforts, including neighborhood clean-ups and a Litter Letter campaign.
  • Coordinate the work of the City, designers, and engineers as we take steps towards implementation of our streetscape improvements.
  • Install a mural and coordinate other public art and place-making efforts to bring a renewed sense of vibrancy to the district.
  • Recruit new businesses and retailers to 6th Avenue, and help bring stability to those currently located here.
  • Promote the benefits of Historic Preservation, in both commercial and residential structures.
  • Host new cultural events, in addition to Jazz in July, to celebrate our rich diversity and promote 6th Avenue as a safe, friendly, up-and-coming district.
Interested in helping us move forward in these efforts? The 6th Avenue Corridor is always looking for volunteers. Whether you want to join a steering committee, offer expertise to a specific task, or just plug an idea, we’d love to hear from you! Please feel free to contact our Director at 314-4243, or at director@6thavedsm.org

New Housing Developments Proposed for 6th Avenue

Hatch Development Group is proposing two new affordable housing developments on 6th Avenue. Collectively referred to as the “6th Avenue Brownstones”, these developments would infill two prominent vacant lots in the corridor – one at 6th & Forest, and the other at 6th & Indiana (just north of University, immediately north of McDonalds). Shown here is the proposed development at 6th & Indiana. Each story of these four-story rowhomes is a separate 1,100 s.f. unit, for a total of 16 units on site. A brickstone development, similar to that on Martin Luther King Parkway, is proposed for Forest Ave. Hatch Development Group hopes to submit the project for Community Development Block Grant (CDBG) funding in summer 2014.

Greening America’s Capitals

Greening America's Capitals is an EPA program to help state capitals develop an implementable vision of distinctive, environmentally friendly neighborhoods that incorporate innovative green infrastructure strategies. In collaboration with U.S. Department of Housing and Urban Development (HUD) and the U.S. Department of Transportation (DOT) through the Partnership for Sustainable Communities, the EPA provides design assistance to help support sustainable communities that protect the environment, economy, and public health and to inspire state leaders to expand this work elsewhere. Des Moines was selected as one of five state capitals for design assistance in 2012. Building upon conceptual streetscape plans completed by the City’s Community Development Department, the design team of BNIM and Vireo defined opportunities for incorporating green infrastructure through permeable pavement and rain gardens to minimize stormwater runoff. Plans also offer ideas for commercial redevelopment, public art, improved bus stops, and increased connectivity with biking and recreational amenities. Sixth Avenue strives to be a model of sustainability for the greater Des Moines metro area. The Des Moines City Council formally adopted the plans in November 2013. The full document can be found here.
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